Fry Communications Introduces Augmented Reality Service

Publishers of shopping guides particularly benefit from the “Buy Now” feature. By making content shoppable with the addition of a single button, publishers make their page a point of sale for extra revenue for the advertiser or featured product.

Fry offers these services through Layar, the world’s largest augmented reality and interactive print platform. Layar provides a comprehensive and solid-product offering of AR content creation and delivery services to meet a variety of publisher needs and price points. For example, Layar Creator puts AR content creation firmly in the hands of the publisher at an accessible price.