Quad to Enhance Book Platform Through Investment and Consolidation

“Our digital printing capabilities complement our conventional platform, and give book publishers more product delivery options,” said Brian Freschi, president of Quad/Graphics’ Retail Inserts, Books, Directories and Canada operations. “Our growing digital print-on-demand capabilities allow us to be a full-service provider for publishers throughout a book’s lifecycle. We can do short initial runs on our digital equipment, followed by longer web offset runs. Then, for the ‘tail’ of a book’s lifecycle, we can print mass-market paperback or softcover trade versions as well as reprints through more short digital press runs.”