Quad/Graphics : Solving the Integration Puzzle
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On the book side, Quad/Graphics now competes in the trade, educational, reference, children's and religious segments, among others, along with specialty products ranging from maps and diaries to calendars and coupon books.
The company produced just south of one billion books in 2010 through its North American and Latin American platforms. Digital printing capabilities have enabled Quad to become more competitive with the rise of smaller publishers, and clients seeking short, on-demand runs to avoid excess warehousing of product.
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