QuadDirect Advances In-line Direct Mail Production with 12-Unit, Double-Web Press

The new system can be customized to produce more sophisticated direct mail pieces using the latest response-driving inkjet and finishing techniques. In-line mail sorting helps shorten production cycles and lower costs overall compared to prior systems.

The 12-unit, six-color, double-web offset press configuration is equipped with inkjet, inspection, sorting and mailing technologies. Folding, perfing, cutting and gluing options support a wider range of page-size and page-count options. Varnishes and spot colors, UV coating, high-speed label application, and advanced inkjet addressing and personalization are additional features that give direct marketers even more options in creative design and format execution.