Quebecor World Direct--Building Business, One Client at a Time

Getting a response is the objective of the personalized mail product; it's what direct mail is all about. The success of the business (for both the marketer/printer and the client who's doing the mailing) depends on the rate of response.

Quebecor World Direct has built a business around this objective and has devoted an entire product line in its Holy Grail quest to create the perfect, personalized mail product.