QUEBECOR WORLD -- Marriage Made in Heaven

"What we want to do is get the offset division approaching scale with what we have on the rotogravure side, so we can sell the complete package. That's our focus this year."

Another primary challenge for 2001, according to Boles, is to accommodate the constant changes in management direction within the group's customer base. A number of customers with similar product and strategic profiles tend to swing in various directions in terms of print demand, based on the philosophy of new management.