2008 HOF — Embracing Technology, Life

“When I got there, my father sent me to the University of Chicago to take an aptitude test,” Johnson recalls. “It recommended I become an undertaker or go into competitive selling.”

While both offered stiff competition, Johnson felt there was more money to be made in sales. In fact, he remembers reading an article in Fortune magazine about the nation’s top sales segments by industry, and printing came in second only to insurance sales. So, after completing a two-year business course at Ferris State College, he embarked on a career that saw him sell print for Webber Lithograph, then North Shore Printers, before joining the family business, Johnson & Quin.