Digital Output Devices: A Digital Printing Redux
The typical GRAPH EXPO attendee still tends to be the printing professional rather than the print consumer. For service providers, the show was a reliable barometer of the shift from offset to digital printing. However, the nature of the printing business is changing along with the physical process. Companies are seeking new communications models, which will certainly include print, but which often require new partnerships and investments in order to economically produce and deliver printed products. PI
John Parsons (john@intuideas.com), former Editorial Director of The Seybold Report, is an independent writer, ghostwriter, and editor. He is the co-author of the interactive printed textbook, Introduction to Graphic Communication, on the art, science and business of print, which has been adopted by Ryerson, Arizona State, the University of Houston, and many other schools and vocational training centers. Custom editions of the book are under consideration by major printing companies and franchises for internal training purposes.
