About Redken 5th Avenue NYC
Redken5th Avenue NYC (a division of L’Oreal USA): For nearly 50 years Redken’sfoundation has been based on extensive scientific knowledge and the belief in, and support of, the expertise of salon professionals. Redkenprovides salon professionals with innovative products, inspiring education and exclusive salon programs to be as successful and profitable as possible. Located in New York, the fashion capital of the world, Redkenis also at the forefront of trends and has created a strong relationship with the fashion. As a result, Redkenhas become a leader in backstage beauty, creating the runway looks for the industry’s most prestigious designers. A unique mix of fashion, science and inspiration, Redkenprovides salon professionals and consumers the ultimate professional edge. For more information, please visit www.Redken.com.