The Survey Says...Next 'Big Things' in 2014
At the end of every year, industry pundits and prognosticators attempt to predict the next "big thing" in the printing industry and where firms will invest. Instead of making guesses on where the industry is headed in 2014, Printing Impressions and InfoTrends surveyed print service providers (PSPs) to find out what firms plan to invest in and the rationale behind investment plans.
Lisa Cross is the principal analyst of NAPCO Research (a unit of NAPCO Media) where she conducts market research and analysis on emerging trends and changing dynamics in the commercial, in-plant and packaging industries, and the market forces that are driving those changes. With decades of experience covering the graphic arts and marketing industries, Cross has authored thousands of articles on a variety of topics, including technology trends, business strategy, sales, marketing and legislation.
