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Cheryl Adams
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This July, in San Francisco, Heidelberg will host its annual Print Media Academy Global Summit. The focus this year will be on how the printing industry can redirect its image and training for a broad base of industry workers.
In addition to involvement in these important industry events, there are many other ways that each of us in the industry can address the talent crisis. Potential graphic arts students must experience advanced printing equipment first-hand to understand how printing can be an exciting, fast-paced field. How do we make that happen when it is too costly for many schools to own up-to-date equipment?
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