Ricoh to Focus on Helping Printers to Transform and Thrive at drupa 2012

Ricoh’s focus throughout the event will be on transformation, and showing how Ricoh will partner with print service providers towards a transformed future. Visitors can experience Ricoh application zones that are designed to give practical demonstrations on moving into new markets, how to access the latest industry knowledge and expertise and how to implement new digital workflows. The zones are: Marketing, Packaging, Publishing, Transactional and Enterprise. Each zone will feature Ricoh customers who will share their experience of transformation through offering new digital print applications and services.