Ross PrintMarketing: Blazing the Campaign Trail

"At the end of a campaign, we produce a response rate and ROI analysis for clients. They can see exactly how many products were sold, how many dollars were generated, what the response rates were, what the return on investments are. That's how people judge Ross PrintMarketing."

Marketing Background

While the company began life as Ross Printing, Eric Ross himself entered the workforce with a marketing degree, and that soon became his point of differentiation among printers. He has built the firm to the $10 million sales plateau, backed by roughly 60 employees and a 40,000-square-foot facility. Ross considers his company to be a mid-sized performer, a standout amongst a backdrop of print and marketing purveyors that boast 100 or more workers on the high side and less than 20 at the lower end of the spectrum.