Prep for a Buyer Inquisition –Dana

I’d also want to know if this buying team was the sole buying group in the organization. Is all print buying centralized? Do these buyers work in marketing, procurement, media, corporate communications, or some other umbrella? Arming yourself with information about the group is a top priority. It’s just like going for a job interview. The last thing you want to happen is to come across as uninformed and unprepared. The more familiar you are with the prospective client’s business, the better the impression you’ll make.