The Countdown to Blastoff —Farquharson/Tedesco
While you shouldn't make any assumptions, you can't count on getting any momentum between the 1st of December and New Year's Day. The whole month is a wild card. That leaves November as the last solid selling month, and even that is cut short by a half-week of turkey basting and another half-week of turkey digestion and football games. November gets on the sales radar screen, but you'd better have done something prior so that those remaining three weeks are as effective as possible.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
