• A daily sales goal. That is, how many calls will you make each day at minimum for the month of September. Given that the selling time period in question is finite, feel free to stretch a bit and challenge yourself.
• 1,000cc of diligence. Read: Git 'er done!
• Some accountability and a reward. Do you know why we pay personal trainers $50 an hour to stand over us, drink coffee and count to 20 while we do sit-ups? Because we need someone to hold us accountable, otherwise we'll do the work for a day and then come up with an excuse, and the process breaks down. You need to employ a whip and a carrot so that the sales goals are met.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.