Lessons from the Gridiron —Farquharson/Tedsco
Ah, September—when summer cools into brisk fall and America's favorite pastime heats up. Yes, it's football season! As native New Englanders, we're hard at work practicing our best Tom Brady and Randy Moss impersonations.
You might be asking, "Football? Isn't this column supposed to be about print revenue growth in a turbulent economy?" Sure, but good football teams and good printing businesses have a lot in common. Take a knee and listen to this pep talk from Coaches Ted and Farq on some smart ideas that drive success on the field and in clients' offices. Otherwise, drop to the ground and give us 20! Now!
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
