Sappi Releases ‘The Standard Vol. 5, Special Effects’

A virtual encyclopedia of special printing effects, the publications showcases a wide range of foils, emboss/deboss, engraving and thermography, a variety of coating and varnish techniques, strike-through, laser diecuts, thermochromagraphy, lenticular, flocking, microencapsulated scents, phosphorescent UV coating, QR codes and augmented reality. Although the techniques may look like magic, many are straightforward methods for designers to incorporate and can be done inline on a conventional press.