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The calendar catches natural essence through photography with an emphasis on New England, but falls short of heavy-handed, Rockwell-esque imagery overkill. Scenes range from the New York City nightlife to a bright red tractor buried deep in New Hampshire snow.
"We didn't wanted the design to be too busy, as it would detract from the photographs selected," notes DS Graphics' Jack McGrath. "We believe the simplicity of the design has actually enhanced the photographs, while still allowing us to show off our printing skills. It was our intent to build confidence and trust in our abilities with our clients and prospects through this piece."
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