Self Promo--Top 10 Ways To Get Noticed

"When we decided to do a piece, we were looking to do something different and fun for the readers," she says. "We believe it's more unique than simply going through a company's brochure and seeing pictures of the company building."

The piece, which comes complete with test answers, was printed on McCoy Silk. The cover and body are printed four-color process with satin aqueous coating. The test results section is printed in red, black, warm gray and PMS 209.