Self-Promotion Campaigns -- Maintaining Mind Time

To usher in the new division, Clemens worked with a designer friend, Derek Sussner of Sussner Design, to come up with a promotional package. Clemens had recently purchased a Dodge Sprinter van specifically for R-24 product deliveries, so the design team devised a promotion that would help connect customers to the delivery van. And so, the “Custom Kit” concept of a fold-out “van” complete with decorative stickers was born.