Selling Digital Printing -- Pointing in a Digital Direction

Heidelberg's Business Development Services team is one printing industry vehicle working with printers to do all of the above. Helping printers to best leverage new digital printing solutions, including hybrid printing, variable data printing and short-run color applications, Sand and his team provide consultation, education, seminars, sales and marketing tool kits, and ongoing support. They assist in creating marketing programs, supporting customer events, and educating their personnel on the benefits and opportunities that digital and variable data printing offer.