SELLING ON THE WEB -- Internet Enabled

Johnson concedes that the e-commerce hype has not helped matters. Printers have had the ASPs forced down their throats so much that they've missed out on how it can help them develop better relationships. "All that many printers are looking at when it comes to e-business is the intermediaries. But many of the intermediaries are solely focused on selling. Printers forget that e-enabled Websites are tools to improve and manage relationships," she adds.