Farquharson/Tedesco on Business Development: Do/Don't Leave That Voicemail
Given the fact that that diligence is the most important factor in sales success and a voicemail message is clear evidence of said diligence, why wouldn't you leave a voicemail message? But then, if 99.9 percent of the voicemail messages left go unrecognized and unreturned, why would you?
The argument goes on past this column without resolution. Voicemail will continue to be another tool in the toolbox. When combined with e-mails and letters and personal visits, an effective prospecting process can be created.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
