Farquharson/Tedesco on Business Development: Do/Don't Leave That Voicemail
Consider this scenario: You call on a prospective customer. She looks over at the Caller ID and sees your name, but does not pick up. You choose not to leave voicemail, but you have still left a message. You have told the prospect that you have nothing of value to say, that perhaps she is just a name on a list that you bought, and that you are just another sales rep. The next time you call and she sees your name on her screen, she will remember all of these negative messages. Is that really what you wanted to say? Is that the impression you want to leave?
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
