Simon Printing Is True Calling

"We dramatically altered our sales and service staffs, going from individual customer service representatives to a team concept," he adds. "We also added an additional level of service, which we call a technical representative. It allows our salespeople to sell, and it frees them of the duty of servicing. It's worked very well for us. Service is what definitely separates us from our competition in our customers' minds. We believe in going the extra mile for clients and providing them with superior service. That added level of service, the technical rep, is really the eyes and the ears of the customer."