Simon Printing Selects Heidelberg SM 52 Anicolor to Support Short Runs

KENNESAW, GA—Jan. 3, 2013—Answering customer demand for shorter runs, Houston-based Simon Printing has taken the path toward greater efficiency and higher profits by choosing to install a four-color Speedmaster SM52 Anicolor press.

“We were running shorter-run jobs on our 40" presses and pricing them accordingly,” said Brad Simon, owner. “However, in light of the growing influx of short-run work, we also were becoming less efficient and less profitable. Since we installed the Anicolor press and began to realize the benefits of 10-sheet makereadies, our costs have come way down and our waste has been greatly reduced—advantages that give us a competitive edge in the markets we serve.”

The company evaluated some cut-sheet digital presses before settling on the Anicolor.