Simon Printing Selects Heidelberg SM 52 Anicolor to Support Short Runs

“We’re not into ultra-short runs, and we didn’t need the variable-data capability of a digital color press,” Simon said. “Plus, with the Anicolor, we’re still printing with ink instead of toner, and we are very comfortable with that.”

The SM 52’s Anicolor short, zoneless inking technology dramatically lowers the costs for short runs and ensures top offset quality at competitive prices. Advantages include up to 90 percent less waste, up to 50 percent shorter makereadies, and up to 50 percent higher productivity—proving that runs of 350 and up clearly lie in offset territory.

A glance at the printer’s equipment list reveals an enduring level of comfort with Heidelberg equipment in every category. It also operates a five-color Speedmaster SM 102 and Printmaster QM46-2 press, as well as assorted postpress equipment, including three Stahlfolder TF66 folders and a Heidelberg SBB diecutter.