USPS Unveils 2013 Promotions Calendar

• Product Samples—Designed to re-invigorate product sampling via the mail, the product samples promotion will provide mailers with an upfront postage discount on qualifying mail that contains product samples. The promotion will raise awareness of the effectiveness and value of having samples delivered to the home and highlight the new proposed “Simple Samples” pricing in Standard Mail, effective Jan. 27, 2013. Customer registration begins May 1, 2013.