This week, we're sharing an inventive modification on a direct mail favorite of ours, the Sleeve Mailer. Designed and produced by the team at Suttle-Straus in Waunakee, Wis., for its annual Awards Night event, this fun format offers lots of impact and production efficiency.
They even made a VIDEO to share the behind-the-scenes production of their event materials!
How was the Sliding Gate Sleeve Mailer with Reveal Window produced?
Folding Style: Custom Sleeve Mailer
Design: Suttle-Straus / Waunakee, Wis.
Print Production / Finishing: Suttle-Straus - WATCH THE PRODUCTION VIDEO!
Size: Folded 8.25x5.25˝
Paper: 80-lb. Accent Opaque Cover
Finishing: Score, Fold, Tape, Assemble, Insert
Budget Rating: Low – Moderate
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.