Small/Quick vs. Franchise Printers — War of the Worlds

How do all of these advantages translate when it comes time to go head-to-head with small and quick printers? Ginny’s Printing, based in Austin, TX, once thrived in the photocopying realm, but has since grown into a sheetfed offset and digital general commercial printer with $31 million in sales and 200 employees. It also offers mailing and fulfillment services. Michael Martin, CEO of Ginny’s Printing, says that Ginny’s and franchises still go after the same photocopy nut.