Small/Quick vs. Franchise Printers — War of the Worlds

Peterson wonders whether most franchisees can produce the level of sales to justify the purchase of 29˝ and 40˝ presses. He contends there aren’t many franchise printers producing anything bigger than a two-up format.

“We’re able to generate extremely large quantities of printing very quickly, which is a big advantage,” he says. “We’ve got a Halm Jet, which allows us to run 25,000 two-color, two-sided envelopes an hour. We also have a six-up format Ryobi perfector that can run at 12,000 an hour. The speed at which we’re able to generate the work, and the quality that we’re putting out in a short amount of time, sets us apart.”