Soft Proofing — Virtually a Lock

Democrat Printing conducted classroom training sessions to help clients become comfortable with the technology. Issues still have come up, such as a few of them wanting to get both hard copy and soft proofs without paying extra money, she says.

A trickier consequence of the switch for the printer is the tendency it has noticed in its customers to not look at online proofs as closely as hard copy. More of the files that are soft proofed are going to plate without editing, Miners says, which makes job production more efficient. But, there is a greater risk of these customers ending up unhappy about something that makes it into print.