Soft Proofing — Virtually a Lock

Soft proofing was a capability the company immediately looked to get back online. “It had enabled us to win business,” Young reports.

Implementing the technology also pays off in terms of providing an opportunity to improve working relationships with clients.

“We had one customer where hard copy proofs were being reviewed under three different lighting conditions. With soft proofing, you have an opportunity to get control of how proofs are viewed and used at client sites. It helps you set parameters for their sites.”