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Mark Smith
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Proof of Concept
To the extent there are any lingering doubts about the merits of soft proofing, suitability for critical—or contract—color evaluation is the likely sticking point. Pursuing SWOP (Specifications for Web Offset Publications) certification has been a common strategy among the vendors to establish color credibility. Participating in the IPA Color Proofing RoundUP is another.
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Mark Smith
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