Solving Mystery of 1 1 Marketing -- Waldman

Your job is to read and keep alert for seminars delivered by companies such as Xerox, Heidelberg, HP and other industry suppliers, as well as various industry organizations. Incidentally, this very magazine—besides delivering a wealth of good articles—has been a sponsor of road shows like Innovate '03. So be sure to look for Xerox's Innovate '04 events next year.