Some Lessons on JDF --Waldman

At first, I assumed that Adobe and Heidelberg had standard corporate motives, and that I had to tout them in the article. They didn't. Their sole objective was to convey and educate about the critical importance of JDF. In fact, they hardly altered a word of what I wrote. They did, however, put some great resources at my disposal, particularly Adobe's Mathias Siegel, senior product manager, publishing technologies and services; and James Mauro, product manager for Heidelberg's Prinect press products.