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Just thinking about those chapter titles will make you a better print salesperson. And reading the chapters will make you a super print salesperson. Kinda like Bob Valentine.
Profits are Misunderstood
Now here's another subject thanks to my local chapter of PIA, the Graphic Arts Association in Philadelphia. Print Buyers Think Printers are VERY Profitable! Print Buyers Online.com, a free online membership organization with 5,500 members who buy printing, recently asked: "How much net profit do you believe the average printing company makes?" Here are the eye-opening results:
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- Companies:
- Compass Capital Partners
- Graphic Arts
- NAPL
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