Specer Press--Independent Thinking

"We turned down a substantial amount of business since January of this year," Stephen says. "Some of it was contract work from existing clients, and some of it was new work. So to service both of these needs, we decided to add new equipment."

Before adding any equipment, however, Spencer decided to learn from past mistakes. The last time the company needed to expand web capacity, it installed a Heidelberg Harris M-3000 "Sunday" press—without giving much consideration to the bindery. It was a course of action that the printing company later regretted.