SPECIAL REPORT VARIABLE DATA PRINTING -- M4D Uncovers Opportun

• Marketing within the given category. Features print buying practices and key opportunities (and hot points).

• Other resources. The final section includes information databanks such as trade associations and publications, federal data and various other information sources.

Initial findings point to the need for printers to take an active role in seeking out the marketing mavens of pivotal, potential customers and provide them with novel solutions.