Special Section Mailing & Fulfillment -- Mailing Increases Printer's Bottom Line
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Make postage a separate line-item on your invoices. Carefully research the postage discounts that can be claimed from a customer's mailing list for the class and category that they intend to mail at before writing a proposal. Postage presort discounts are based on quantity and density of addresses going to geographic areas by ZIP codes. Take a mailing list of 10,000 addresses distributed across the nation, for example. Presort discounts will be small (if any) compared to a list of 10,000 addresses going to a few ZIP codes.
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