Sports Cards--Bicycle Spokes Beware!

The market quickly became saturated, but what really hurt the industry were major strikes by three professional sports circuits—the NHL, NBA and MLB—that put a damper on collecting interest. A generation of children found collecting cards cost-prohibitive and ultimately found their entertainment dollar better spent on video and computer games. Vying for a now-smaller nut, several card companies found it difficult to exist and either closed their doors or were sold.