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Cheryl Adams
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Modernize, Digitalize
The big key is speed, adds Swanson Jr. “Twenty-minute makeready, using 20 sheets of paper, on the Presstek vs. 21/2 hours and 1,000 sheets on the Heidelberg. That’s a huge cost savings in makeready. And, it still makes smaller jobs look like high-end pieces.”
As far as the Swansons know, their Presstek 52 DI is the only one in the Delaware Valley. “The DI press allows us to be really competitive, in part because the color and quality are so good,” Kim adds. “And it allows us to make money, too, because it’s economical—and eco-friendly—to use.”
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