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Cheryl Adams
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A surge in sales came in August 2006, when the Swansons installed an HP Indigo 5000 digital press and expanded into variable data printing and direct mail services. (The company had been offering “mailing” services since 1998, but was limited to black-and-white addressing only.) To promote its newly expanded capabilities (literally, in a word), “Mail” was added to the company’s name.
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Cheryl Adams
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