Be a Good Data Steward
Strong data security and privacy practices are good for your company, the industry and the customer
And don’t forget the tools developed by the DMA. Mastria, who served for several years as the association’s vice president of media and public relations, mentions a few guides and checklists that can help member companies get a handle on this topic:
* Do the Right Thing—takes the DMA’s member guidelines on regulatory issues and translates them into commonsense advice.
- Places:
- Costa Mesa, Calif.
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