SUPPLIER news

Day International is reintroducing the Day brand because the company has changed over the past century. Since 1995, Day has acquired multiple companies and brands, developed new product innovations, and enhanced customer service and support programs for customers. Day is now identified with a new logo and theme line. The new logo is an evolution of the original Day logo introduced in 1986. The logo still displays the rays of a rising sun, signifying a brand new day, and the theme line, "Defining Excellence," has been added to reinforce Day's commitment to continuous improvement. Celebrating its 100th anniversary in 2005, Day has also re-aligned its sales and service organization to provide more in-depth technical support and generally more field service and support.