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Remember that SEO is a constantly evolving process and should remain at the forefront of your mind, as you go about your day-to-day activities. And, never lose sight of the fact that it could potentially be one of the most effective techniques in attracting new business. PI
—Suzanne Morgan
About the Author
Suzanne Morgan is founder and CEO of the annual Print Oasis Print Buyers Conference (www.printoasis.com) and Print Buyers Online.com, a free community of more than 12,000 print buyers whose member companies purchase more than $14 billion a year in printing. PBO conducts research on print buying trends and teaches organizations how to work more effectively with print suppliers. Morgan can be reached at smorgan@ printbuyersonline.com.
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