Using SEO to Grow Profits --Morgan

In addition, the location of a print supplier is very important to a buyer, so ensure that your plant information is readily available. Print buyers will give up and move on to a competitor’s Website if you make it too hard for them to find the information they seek.

See the forest for the trees. Remember to take a holistic approach to search optimization. Every time a new page of content is coded, the title should be given great consideration. Christine Churchill, an expert in the SEO industry, advises: “If you have time to do only one SEO action on your site, take the time to create good titles.” Titles should be indicative of the content of the Web page, and the language should tempt searchers to click through to your site.