Technology Visions--Executive Matters

"Today, we have sophisticated tools for repuporsing images and text for multiple channels of distribution such as the Web or CD-ROM. "It's changing the kinds of services that we offer," he notes. But even repurposing will not be with the printing industry for long, adds Taylor. "Repurposing won't be the requirement in this new paradigm. It will be prepurposing and creating the content up front that achieves true media independence," Taylor describes.