We've noticed a couple things about today's 20-somethings: First, they really love to communicate—by Facebook and texting. Second, they rarely use their phones to actually talk. To this generation, calling someone on the phone seems to be a forgotten concept, like the Palm Pilot.
Regardless of a person's age (for the record, Tedesco and Farquharson are both just a hair older than "20-something"), hectic schedules can hinder telephone calls, especially if the call recipient is known to be, err, long-winded. However, try not to fall into the electronic-only communication trap because it doesn't work, especially in sales!
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.